Should I kill it? Can I eat it? Can I bonk it? Should I trust it?

You know your stuff – so why the big secret?

By Jackie Campbell / 11 March 2020 / 0 Comments

Fact: human beings are driven by two basic instincts: survival and reproduction; nothing you can do to change that.  Before we even know it our brains have asked four questions – Should I kill it? Can I eat it? Can I bonk it? Should I trust it? Fact: If you can’t get people’s attention – you can’t […]

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Standing out from the crowd

Expert in your field? – Different is Better than Better

By Jackie Campbell / 9 February 2020 / 0 Comments

Amongst all the digital noise it can be hard to stand out from the crowd and be recognised as an expert in your field. It is not about being better than everyone else it is about working out what they are doing, working out why it is succeeding or failing and then doing your thing, […]

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Key to Someone’s Prison

By Jackie Campbell / 11 January 2020 / 0 Comments

Your story could be the key that unlocks someone else’s prison – don’t be afraid to share it Are you the best-kept secret in your industry? Do your clients and potential clients know why you get out of bed in the morning and how this solves their problem? If not, why not? Someone (read YOU) […]

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Save The World

By Jackie Campbell / 10 December 2019 / 0 Comments

It is not your responsibility to save the entire world!!! I have a question for you… Why is it so difficult to say no? Such a simple word… just two little letters and we certainly had mastery of it as a two-year-old, but then society seemed to kick in; we do it every day – […]

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Run my own business – What was I thinking?

By Jackie Campbell / 8 November 2019 / 0 Comments

So you were sitting at your desk / in your car / on the train / walking your dog listening to another chirpy podcast host interview an energy-filled person breaking traditional business rules, doing their own thing their own way and ‘crushing it’… Sure there are the quick stories of ‘challenges overcome’, ‘worst entrepreneurial moments’ […]

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